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Headwaters Coaching

Brand Development

Role: Designer, Chalkbox Creative


Headwaters Coaching provides one-on-one mentoring, along with individual and corporate communications training, in support of an ambitious mission: “Renewing the human spirit for greater purpose, passion, and performance.” The identity for Headwaters Coaching projects strength, clarity, and professionalism. But it also implies flow, an important note to strike for a company that helps people embark on a process of continual improvement. The visual and color selections bring to mind water as well, but subtly.

To read a more in-depth case study for this project, click here.

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